Take control of how you appear on the Internet!

Naked pictures, late night party games, angry blogs, and ex-lovers. All of these things can ruin your Online Image! Who Are You Online? Why it Matters and What You Can Do About It! teaches you to fix, protect, and build your Online Image.
All of the information that can be found on the Internet about you, shapes an image of who you are, an Online Image. Your Online Image consists of the blog posts, pictures, webpages, videos, etc. that can be found and perceived as you on the Internet. As long as the stuff looks like it belongs to you, it will be attributed to you.
This book guides an individual through a six phase process aimed at building a complete Online Image. It is divided into two parts. The first part is "Why It Matters" and the second part is "What You Can Do About It!". The book gives strategies and instruction on how to find and remove problematic content from the Internet. In addition, you will learn how to build an Online Image and promote yourself on the Internet.
Online Image Management is a complete solution of identifying, analyzing, building, protecting, and destroying elements of a bad image rather than focusing on just eliminating the symptoms of a bad image. The holistic approach of Online Image Management is broad and encompasses all aspects about how you appear on the Internet.